Yaacov Ben – Yaacov Joins V-Soft’s Board of Directors

San Jose, CA August 7, 2012:

V-Soft, Inc., a Silicon Valley based Mobile Application Development Services provider announced today that Yaacov Ben-Yaacov has joined the company’s Board of Directors, effective immediately. Mr. Ben-Yaacov brings to V-Soft over thirty years of high-tech business management, global technology market strategy and entrepreneurial experience and expertise spanning the digital markets.

Yaacov is a veteran US-Israeli high-tech entrepreneur with a successful and proven track record in the digital content industry. As the founder of PictureVision, he was the first to bring to the mass market the convenience of sharing photographs over the Internet. PictureVision partnered with AOL to create “You’ve Got Pictures” and established joint ventures and partnerships with virtually every major party in the distribution and fulfilment chain before he sold the business to Kodak for over $150 million in 2000. He holds a BSC in Computer Engineering and Robotics from the Jerusalem College of Technology and served five years as a Captain in the Israelis Defence Forces.

Yaacov founded his latest venture, Catch Media in 2003, with yet broader vision of creating a complete ecosystem to share ANY form of media over multiple platforms in a legal way to create value for the consumer, the media creator, distribution partners and every participant in the value chain.

“Yaacov is an excellent addition to V-Soft’s Board of Directors, where he will make an immediate impact on our strategic technology and business initiatives,” said Ashwin Vora, V-Soft’s CEO. “With his rich technology experience across the digital and satellite navigation space – Yaacov brings to V-Soft’s Board an end-to-end understanding of his core expertise and prospective customer needs. This will reinforce Catch Media and V-Soft’s strategic alliance for mobile computing”

I’m pleased to have this opportunity to work with V-Soft, an industry leader in mobile application development and product innovation,” said Yaacov Ben-Yaacov. “In my role on the Board of Directors, I look forward to helping V-Soft, Inc. broaden their global marketplace into digital mobile space” added Mr. Ben-Yaacov.

About V-Soft, Inc.

V-Soft Inc. (Www.V-Softinc.Com) is a Silicon Valley based provider of Product and Mobile Development Services across a wide range of technology platforms. V-Soft teams have significant experience in best-in-class methodologies for software and hardware product definition, design, development, quality assurance, implementation, and post deployment support. V-Soft has immense expertise in the mobile application and mobile platform development for different platforms such as Android, iPhone, BlackBerry, Windows Mobile, Windows Embedded CE, Embedded Linux, Mac X, and Symbian.

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